4 Surprising Beauty Benefits of Matcha
Jasgun SuriMatcha’s moment isn’t fading anytime soon—and we’re here for it.
Matcha is still having its moment, and for good reason. With over 160 million views on social media, influencers and even former Victoria’s Secret model Sanne Vloet are embracing the vibrant green powder. The secret? It’s packed with caffeine for energy, but also L-theanine for a calm, jitter-free boost. Add in antioxidants, vitamin C, and chlorophyll, and you've got a drink that’s good for both body and soul.
1. Healthier Scalp and Hair
Dreaming of thicker, stronger hair? Matcha might be your new best friend. It’s packed with EGCG (epigallocatechin gallate), a catechin that studies say can tackle hormonal hair loss by dialing down the effects of testosterone and dihydrotestosterone. That’s not all—EGCG also stimulates hair follicles and protects hair cells from damage. The result? Less shedding, more growing. Sip it or slather it on—your scalp will thank you.
2. Clearer, Happier Skin
If acne’s been your nemesis, matcha’s got your back. That same EGCG brings antioxidant, anti-inflammatory, and antibacterial powers to the table, tackling breakouts at the source. Research shows it can even cut down sebum production, keeping pores clear and calm. Plus, matcha’s chlorophyll kicks in with extra skin-rejuvenating magic—think less inflammation, smaller pores, and fewer pesky bacteria. A matcha glow? Yes, please.
3. Fewer Wrinkles and Sun Protection
Free radicals are the villains behind wrinkles and fine lines, but matcha’s antioxidants—especially those catechins—are here to fight back. Studies suggest green tea polyphenols can shield your skin from UVB damage, slowing photoaging and even reducing risks like skin cancer. One study found that pairing topical green tea with a daily cup could boost skin elasticity. And with chlorophyll and vitamin C in the mix (hello, collagen!), matcha’s a powerhouse for keeping sun damage at bay.
4. Less Cellulite and Puffiness
Cellulite’s tricky, but matcha might just give you an edge. Caffeine—matcha’s got plenty—shows up in anti-cellulite creams for a reason. Science says it can slim down fat cells and curb buildup in your skin’s deeper layers when applied topically. But here’s the cool part: those polyphenols might help too. A review of 24 clinical trials found that green tea (oral or topical) led to “significant weight loss and reduction of skin fat tissue.” Less puffiness, smoother vibes—matcha’s working overtime.
This isn’t just a trend—it’s a ritual with roots. Whether you’re whisking it up or smoothing it on, matcha’s blend of caffeine, calm, and skin-loving nutrients makes it a standout. It’s not about quick fixes; it’s about small, steady wins for your hair, skin, and confidence. So next time you’re sipping that frothy green goodness, know it’s doing more than waking you up—it’s giving you a glow from the inside out. Ready to make matcha your daily thing? Your mirror might just thank you.
